Patient reactivation

Bring back inactive patients automatically

Operaitor identifies patients who haven't scheduled in months and reaches out with personalized campaigns to get them back in the chair.

operaitor.app/campaigns/reactivation

Fall Reactivation Campaign

Active since Oct 15 - 847 patients

Active

Messages sent

847

Responses

142

Booked

68

Target audience

Patients with no visit in 18+ months

Message sequence

1Initial outreach + cleaning special
2Follow-up (5 days later)
3Final reminder (10 days later)

Incentive offer

$50 off cleaning + free fluoride treatment
2:34
BD

Bright Dental

Business Messages

i

Today 2:34 PM

Hi Sarah! We miss seeing you at Bright Dental. It's been a while since your last visit - let's get you back on track with your oral health.
Special offer: Book a cleaning this month and get $50 off + free fluoride treatment!
Reply to schedule or call us at (555) 123-4567
Hi! I'd love to schedule a cleaning. Do you have anything available next week?
Great! We have Tuesday at 3pm or Thursday at 10am. Which works better for you?
Text message...
Industry Research

Only 41% of patients return

The Journal of the American Dental Association (JADA) reports that the average dentist retains just 41% of their patients—roughly 4 out of every 10—beyond their first visit.

That means 6 out of 10 patients never come back. Reactivation campaigns help you win them back. Bringing back existing patients costs less and converts better than acquiring new ones.

Recall campaigns overview

Automations running quietly in the background

All systems on

6 month hygiene recall

Runs daily at 4:00 PM and enrolls patients 5.5 to 7 months from last cleaning.

Channel: TextAuto stop on booking

Booked this month

42

Overdue recall campaign

Targets patients 12 to 18 months overdue with a 3 step sequence.

Channels: Text + EmailMax 3 touches

In active sequence

318

High value recall list

Segmented VIP patients, sends a text first and offers a follow up call from your team if needed.

Primary: TextOptional: Call

Response rate

64%

Automations check your schedule and patient list every night.

New appointments from recalls this week

+23 hygiene visits

How it works

Set your recall rules once. Operaitor takes it from there.

Operaitor connects to your PMS, continuously scans for patients who are due or overdue, and drops them into the right recall campaign. Each campaign runs quietly in the background and knows when to stop once a patient books.

1

Choose your campaigns

Set up different recall flows for hygiene, overdue patients, post treatment follow ups, or high value patients. Define who should be included and how often they should hear from you.

2

Pick how you want to reach patients

Decide the communication mix: text, email, or phone call.

3

Automations handle the timing and follow up

Operaitor sends the right message at the right time, follows up when there is no response, and removes patients automatically once they schedule. Your team can still step in for special cases, but they no longer have to build recall lists by hand.

The average practice has 500+ patients who haven't scheduled in over a year.

Operaitor helps you win them back with smart, automated campaigns that feel personal and drive real appointments.

FAQ

Frequently Asked Questions